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New Media Made Understandable

101 | Understanding-Driven Marketing Defined

Posted by on Aug 9, 2016

Whatever market you choose, if you do not understand it, why did you choose it? The market that you choose to go after, defines you, not the market; the market, if there is one, is just the market. The reason to choose a market, is because you already know and understand that market, and know how to profit from it. Understanding-Driven Marketing is simply selling to a market that you understand.  You may understand it because you have shopped it, bought from it, worked in it, or inherited it.  But whatever the base of such knowledge, the more you understand it: The potential and/or existing customers The costs involved with delivering the product to market The value statement for the product itself The step-by step actions that need to happen to acquire the market ..the more you understand these factors, the more successful will be your effort, your business, your cause, your passion, your movement or whatever the case may be, based on why you chose the market to begin with. In 2016, we have many automated ways in which to...

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Venture Capital

2016 | From New York Times Best Seller to International Film Producer | The Christie Hsiao Story

Posted by on Nov 13, 2015

If you check this search, you will see that Google will always remember what I remember: that Christie Hsiao said that she was going to change the world with uplifting stories, books, movies  and games for children , and she is: 2016 New York Times Bestseller inspiring uplifting children book games School teacher Family event It is a story of great ambition, unbridled creativity, fearless tenacity, and timing.  I cannot tell you that you are anything like Christie, because she is amazing; but she proves that there is a market for positive influences in this world, and that one such visionary can change it for the better – because Google Remembers: Uplifting positive inspiring school students children book event New York Times Bestseller Christie Hsiao with Academy award winning producer Brian Grazer: Director Brett Ratner and Christie Hsiao talk about JOURNEY TO RAINBOW ISLAND & China film market: 3. Christie Hsiao and Steve Warren talks about her thoughts in life – her favorite cities –  favorite things to do –  her plans and writing process on Journey To Rainbow Island – filmed in...

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Business Planning

2016 | 14001 ISO – 9001 Training | 2 Do Business with Government and Industry Get PECB Certified

Posted by on Jul 10, 2016

2016 Training Calendar   2016 Training Calendar In order to do business with Government, Military, Energy, Food Service and other regulated Industries, you must obtain a certification related to Quality such as ISO 9001 or that related to the Environment such as ISO 14001. My clients for many years, Qualaco ISO Quality Systems offers PECB certified training courses related to Quality, Safety, and the Environment. “Qualaco ISO Quality Systems Trainers are not just ISO Auditors, they have over 50 years of combined experience in implementations for Quality, Environmental, and Safety Programs.  Bringing real life situations into the classroom provides a much more beneficial and rewarding training for those taking the courses.  PECB certifies training courses based on the ISO/IEC 17024 standard.  PECB assesses not only the quality of the content of the training course, but also the processes that supports it, such as the qualifications of the training developers, the validity and effectiveness of the training methodology and the course material update process.  For more information on PECB please visit https://www.pecb.com/.  In addition to our public course offerings, Qualaco ISO Quality Systems can also provide training at...

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Questions and Answers

2016 – 5 Steps to become a Lead Generator – A New Media blueprint for Consultants – Brokers – Agents- Hospitality – Real Estate – Travel

Posted by on Mar 9, 2016

You can go into any business right now, and become your own lead generator!  These are the necessary steps to out-compete anyone on and offline.   By doing the right things listed below, and becoming THE MEDIA for your topic, you will need no other advertising: Start a blog – but not just any blog..A blog is simply a modern website, that can be edited and updated at will by it’s owner.  A “Free” blog on WordPress, Blogger or any public platform is a bedfellow with broken and unrelated content, rendering it impossible to achieve authority and rankings from such servers.  WordPress is over half the web, and free – but you will need self hosted WordPress to get results – and a behemoth host like Bluehost or Hostgator or Godaddy will not work – this is why we maintain our own dedicated machines with huge bandwidth and multiple IPs for our clients.  Industry specific blogging platforms like Activerain.com, are designed to promote AR, not the agents, causing their local pages to outrank agent websites even for proper name searches, bringing...

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Recent Posts

101 | Understanding-Driven Marketing Defined

101 | Understanding-Driven Marketing Defined

Aug 9, 2016

Whatever market you choose, if you do not understand it, why did you choose it? The market that you choose to go after, defines you, not the market; the market, if there is one, is just the market. The reason to choose a market, is because you already know and understand that market, and know how to profit from it. Understanding-Driven Marketing is simply selling to a market that you understand.  You may understand it because you have shopped it, bought from it, worked in it, or inherited it.  But whatever the base of such knowledge, the more you understand it: The potential and/or existing customers The costs involved with delivering the product to market The value statement for the product itself The step-by step actions that need to happen to acquire the market ..the more you understand these factors, the more successful will be your effort, your business, your cause, your passion, your movement or whatever the case may be, based on why you chose the market to begin with. In 2016, we have many automated ways in which to fill in these blanks in your knowledge base, and adjust accordingly.  We also have many automated ways to actually execute the business plan once it is defined, in many cases, completely without bricks and mortar, paper, or even paid advertising, using social media. This is why I call it “Understanding-driven Marketing“, because many business and/or causes these days require little else than these understandings to launch. For instance: You would assume that being in the gun business would require a location, inventory, personnel, advertising, licences, expertise, certifications, and capital necessary to fund all these things.  If you were successful in assembling all these things, you would still need to be an expert on the market, but let us attack this a different way, with the “Understanding-Driven Marketing” approach… Lets suppose that:  Your reason for going into business is simply to make money from home, without doing any of these things You understand that the gun market is a good and hot market at the moment You understand that bricks and mortar gun brokers already exist, and that they pay for advertising to get...

248-447-7101 | H2O Idaho Whitewater Rafting and Fishing Trips Reservations | Salmon River

248-447-7101 | H2O Idaho Whitewater Rafting and Fishing Trips Reservations | Salmon River

Aug 3, 2016

Announcement from Social Media Marketing Gurus of Influence about Youtube Ok so this was done ten minutes ago and already ranks on this search – it is not hard to do if you know how 541-982-9291 4 day whitewater rafting salmon river idaho YouTube search Dominating a competitive market like whitewater rafting and fishing in Idaho 83549 area, or anywhere else, is not that hard: it is not just one thing, you need to get everything right, and nobody else is going to do that. It can still be visually stunning:   Facebook Page According to Google Search for ” Idaho Whitewater Rafting and Fishing Trips Reservations Salmon River” the top Outfitters and Providers in Idaho are: 248-447-7101 | H2O Idaho Whitewater Rafting and Fishing Trips Reservations | Salmon River +1 208-447-7101   h2oidaho@gmail.com AT-A-GLANCE Half-Day Rafting $59 adult $49 children 10 and under Trips daily from 9 a.m.–12 p.m. or 1 p.m.–4 p.m. Full-Day Rafting $99 adult $89 children 10 and under Departs at 9 a.m. and returns at 4 p.m. VIEW TRIP PHOTOS TRIP DETAILS THE RIVER LOGISTICS   Middle Fork, Sun Valley Rafting, & Fly Fishing Stanley Idaho Idaho Rafting Adventures with O.A.R.S. Snake and Main Salmon River Idaho Rafting Idaho River Adventures- Middle Fork Salmon Idaho Adventures – Rafting Vacations & Fishing Trips Cascade Raft Company Mackay Wilderness River Trips  Orange Torpedo Salmon River Rafting Trips Moyie River – ROW Adventures 248-447-7101 | H2O Idaho Whitewater Rafting and Fishing Trips Reservations | Salmon River Original article is here 248-447-7101 | H2O Idaho Whitewater Rafting and Fishing Trips Reservations | Salmon River 248-447-7101 When you are looking for Idaho Salmon River Rafting and Fishing Trips reservations, think H2oIdaho.com Cheaper than VistaPrint: cards, banners, you name...

101 | Link Authority | Viral Marketing | New Media Made Understandable

101 | Link Authority | Viral Marketing | New Media Made Understandable

Jul 15, 2016

It is called link authority.  It gives you the power to put almost any message, with your telephone number, on top of almost any search.  You cannot fake this, it must be real; but you can earn it, as I have, by publishing real content, optimized the right way, and spreading it around.  This “real content” is what the Internet is made of.  This is what “New Media” is made of, because Google remembers: I, for instance, traveled 100 cities and built 100 blogs and social networks, over 100 Facebook groups and Google+ communities in 100 cities over 8 years, and recently shut the blogs down (Uplog.org), as you can see.  But because I earned this power, in the right way, I was able to transfer it to my brand new site: IsraeliRothman.com almost overnight, easily. I cannot teach you what I have learned over a period of thirty years of doing this so quickly, but I can help you, and it is not expensive. I am semi-retired.  However, if I like your project, I can use my power to help you, and/or your client(s), and it is very inexpensive, because it is very easy for me. Israeli +1 541-982-9291 I go by ‘Israel’ 101,Link Authority,Viral Marketing,New Media, Made, Understandable, number one, internet advertising consultant, in the world, influence marketing, made...

2016 | 14001 ISO – 9001 Training | 2 Do Business with Government and Industry Get PECB Certified

2016 | 14001 ISO – 9001 Training | 2 Do Business with Government and Industry Get PECB Certified

Jul 10, 2016

2016 Training Calendar   2016 Training Calendar In order to do business with Government, Military, Energy, Food Service and other regulated Industries, you must obtain a certification related to Quality such as ISO 9001 or that related to the Environment such as ISO 14001. My clients for many years, Qualaco ISO Quality Systems offers PECB certified training courses related to Quality, Safety, and the Environment. “Qualaco ISO Quality Systems Trainers are not just ISO Auditors, they have over 50 years of combined experience in implementations for Quality, Environmental, and Safety Programs.  Bringing real life situations into the classroom provides a much more beneficial and rewarding training for those taking the courses.  PECB certifies training courses based on the ISO/IEC 17024 standard.  PECB assesses not only the quality of the content of the training course, but also the processes that supports it, such as the qualifications of the training developers, the validity and effectiveness of the training methodology and the course material update process.  For more information on PECB please visit https://www.pecb.com/.  In addition to our public course offerings, Qualaco ISO Quality Systems can also provide training at your location.  Please submit a request to marie.giordano@qualaco.com or lori.lyerly@qualaco.com for onsite training availability. Original Calendar for Training Schedules is here: 2016 | 14001 ISO – 9001 Training | PECB Certificates |  Training | ISO PECB Certification Guaranteed Lori L Lyerly, MBA QUALACO,Inc. 3934 FM1960 West, Suite 203 Houston, TX 77068 (p) 855-919-1623 (Ext 802)  (m) 843-319-5128...